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Best Buy's Computer 'Optimization' officially a Scam

Best Buy's PC optimization service costs $40 and guarantees to double the speed of your personal computer. They push it hard, so hard that you are regularly compelled to get it against your wishes.

The trouble? It does not make a difference on computer performance. If you have ever purchased a PC from Best Buy, you have doubtlessly been pitched an optimization. And you could have even been made to get a model already "optimized" against your wishes, as they have a practice of opening up a large share of PCs, performing the service, then sealing them back up. Wish to buy this publicized laptop? Oops, only pre-optimized models are left! That'll be $40 over the publicized price, please.

What precisely are they doing to these PCs to deserve a $40, then?

Upon comparing the optimized changes, the first noticeable change was a cleaner desktop. Most of the removed shortcuts were for trials, promotions and software added by the manufacture. The programs themselves were still installed and available for later access. Updates had been downloaded on all three models, but differences in the factory default setup can affect how the system is optimized. On one laptop, for example, because Windows Defender was deactivated by default, its definitions had not been updated.

Some optimization changes seemed intended to make the laptop easier to use, such as adding the status bar to the file explorer, or displaying the file menu bar in Internet Explorer. Including a link to the Downloads folder in the Start menu, for example, can save you a few clicks. Security settings were adjusted to allow for automatic Windows updates, and in Internet Explorer, privacy settings were eased up to allow websites you visit to save info you provide on your PC.

What does this say about the rest of their computer services? Don't take our word for it, read the full article at Consumerist.com here.

Things like this make the legitimate computer service company's look bad. We never sell or recommend services to our clients if it does not make sense just to pad our bottom line, ever.


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